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North America Fitness App market - Industry Trends and Forecast to 2028
- Published Date: September, 2022 | Report ID: CLS-139 | No of pages: 179 | Format:
North America fitness app market is projected to register a substantial CAGR of 25.8% in the forecast period of 2021 to 2028. The new market report contains data for the historic year 2019, the base year of calculation is 2020, and the forecast period is 2021 to 2028.
Market Segmentation:
North America Fitness App Market, By Product (Care Management Apps, Vital Sign Monitoring Apps, Health And Wellness Apps, Women Health Apps, Medication Management Apps, Consultancy Apps And Others), By Type (Connected Apps and In-Built Devices Apps), By Application (Training, Tracking, Fitness Games And Others), By Therapeutic Area (Cardiovascular, Dermatology & Skin Cancer, Ophthalmology, Diabetes, Respiratory, Audiology, Sleep Disorders, Nutrition And Others), By Operating System (iOS, Android, Windows), By Mode Of Purchase (Subscription Based And Non-Subscription Based), By End User (Providers, Home Healthcare, Others), By Distribution Channel (Direct Tenders And Third Party Distributors), By Country (U.S., Canada & Mexico) - Industry Trends and Forecast -2028.
Some of the major factors contributing to the growth of the North America fitness app market are:
Launch of large number of fitness apps
Increasing use of connected devices
Technological advancement
Market Players:
The key market players for North America fitness app market are listed below:
AllTrails, LLC
FITNESS22 LTD
FITNOTES
Google
Jefit, Inc.
MyFitnessPal, Inc.
Fitbit LLC.
Calm
Strava, Inc.
Headspace Inc.
Firsthand Technology Inc.
Komoot
Freeletics GmbH
YAZIO
Lifesum AB
Leap Fitness group
ASICS DIGITAL, INC.
STRONG FITNESS PTE LTD.
AZUMIO
RUNTASTIC GMBH
TABLE OF CONTENT
TABLE OF CONTENTS
1 INTRODUCTION 30
1.1 OBJECTIVES OF THE STUDY 30
1.2 MARKET DEFINITION 30
1.3 OVERVIEW OF THE NORTH AMERICA FITNESS APP MARKET 30
1.4 LIMITATIONS 32
1.5 MARKETS COVERED 32
2 NORTH AMERICA FITNESS APP MARKET: SEGMENTATION 35
2.1 MARKETS COVERED 35
2.2 GEOGRAPHICAL SCOPE 36
2.3 YEARS CONSIDERED FOR THE STUDY 37
2.4 CURRENCY AND PRICING 37
2.5 DBMR TRIPOD DATA VALIDATION MODEL 38
2.6 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 41
2.7 MULTIVARIATE MODELLING 42
2.8 PRODUCT LIFELINE CURVE 42
2.9 DBMR MARKET POSITION GRID 43
2.10 VENDOR SHARE ANALYSIS 44
2.11 MARKET DISTRIBUTION CHANNEL COVERAGE GRID 45
2.12 SECONDARY SOURCES 46
2.13 ASSUMPTIONS 46
3 EXECUTIVE SUMMARY 47
4 PREMIUM INSIGHTS 50
4.1 PESTEL ANALYSIS 52
4.2 PORTER'S 5 FORCES 53
5 MARKET OVERVIEW 54
5.1 DRIVERS 56
5.1.1 GROWING POPULARITY OF THE INTERNET OF THINGS, AND CONNECTED DEVICES 56
5.1.2 RISING AWARENESS AND PREFERENCE FOR HOME HEALTHCARE 57
5.1.3 INCREASE IN THE NUMBER OF LIFESTYLE DISORDERS 57
5.1.4 INCREASING ADOPTION OF FITNESS GEARS 59
5.1.5 INCREASED TECHNOLOGICAL ADVANCEMENT 59
5.2 RESTRAINTS 60
5.2.1 HIGH COST OF DEVELOPMENT OF FITNESS APPS 60
5.2.2 TECHNICAL ISSUES IN THE FITNESS APPS 60
5.3 OPPORTUNITIES 60
5.3.1 RISING HEALTHCARE EXPENDITURE, AND DISPOSABLE INCOME 60
5.3.2 GROWING PENETRATION OF E-COMMERCE PLATFORMS, INTERNET, AND SMARTPHONES 61
5.3.3 MULTIPLE APPLICATION COVERAGE 62
5.4 CHALLENGES 62
5.4.1 HIGH COST ASSOCIATED WITH SMART WEARABLE TECHNOLOGIES, AND DEVICES 62
5.4.2 PATIENT INFORMATION PRIVACY POLICIES 63
6 IMPACT OF COVID-19 ON THE NORTH AMERICA FITNESS APP MARKET 64
6.1 IMPACT ON PRICE 64
6.2 IMPACT ON DEMAND 64
6.3 IMPACT ON SUPPLY CHAIN 65
6.4 KEY INITIATIVES BY MARKET PLAYER DURING COVID-19 65
6.5 CONCLUSION: 66
7 NORTH AMERICA FITNESS APP MARKET, BY PRODUCT 67
7.1 OVERVIEW 68
7.2 HEALTH AND WELLNESS APPS 71
7.3 WOMEN HEALTH APPS 71
7.4 CONSULTANCY APPS 72
7.5 MEDICATION MANAGEMENT APPS 73
7.6 CARE MANAGEMENT APPS 73
7.7 VITAL SIGNS MONITORING APPS 74
7.8 OTHERS 75
8 NORTH AMERICA FITNESS APP MARKET, BY TYPE 76
8.1 OVERVIEW 77
8.2 CONNECTED APPS 80
8.2.1 BLOOD GLUCOSE METERS 81
8.2.2 PULSE OXIMETERS 81
8.2.3 MULTIPARAMETER TRACKERS 81
8.2.4 ECG MONITORS 81
8.2.5 BLOOD PRESSURE MONITORS 81
8.2.6 SLEEP APNEA MONITORS 81
8.2.7 PEAK FLOW METERS 81
8.2.8 NEUROLOGICAL MONITORING DEVICES 81
8.2.9 OTHERS 81
8.3 IN-BUILT DEVICES APPS 82
9 NORTH AMERICA FITNESS APP MARKET, BY APPLICATION 83
9.1 OVERVIEW 84
9.2 TRACKING 87
9.2.1 ACTIVITY TRACKING 88
9.2.2 PERSONAL HEALTH RECORD APPS 88
9.2.3 CALORIE MONITORS 88
9.2.4 SLEEP MONITORING APPS 88
9.2.5 REMOTE MONITORING APPS 88
9.2.6 BLOOD PRESSURE MONITORS 88
9.2.7 BLOOD GLUCOSE METERS 89
9.2.8 CHRONIC DISEASE MANAGEMENT APPS 89
9.2.9 ECG MONITORS 89
9.2.10 PULSE OXIMETERS 89
9.2.11 OTHERS 89
9.3 TRAINING 89
9.4 FITNESS GAMES 90
9.5 OTHERS 91
10 NORTH AMERICA FITNESS APP MARKET, BY THERAPEUTIC AREA 92
10.1 OVERVIEW 93
10.2 NUTRITION 96
10.3 SLEEP DISORDERS 96
10.4 DIABETES 97
10.5 RESPIRATORY 97
10.6 CARDIOVASCULAR 98
10.7 OPHTHALMOLOGY 98
10.8 AUDIOLOGY 99
10.9 DERMATOLOGY & SKIN CANCER 99
10.10 OTHERS 100
11 NORTH AMERICA FITNESS APP MARKET, BY OPERATING SYSTEM 101
11.1 OVERVIEW 102
11.2 IOS 105
11.3 ANDROID 105
11.4 WINDOWS 106
12 NORTH AMERICA FITNESS APP MARKET, BY MODE OF PURCHASE 107
12.1 OVERVIEW 108
12.2 SUBSCRIPTION BASED 111
12.3 NON-SUBSCRIPTION BASED 112
13 NORTH AMERICA FITNESS APP MARKET, BY END USER 113
13.1 OVERVIEW 114
13.2 PROVIDERS 117
13.2.1 HOSPITALS 117
13.2.2 DIAGNOSTIC CENTERS 117
13.2.3 CLINICS 117
13.2.4 OTHERS 118
13.3 HOME HEALTHCARE 118
13.4 OTHERS 119
14 NORTH AMERICA FITNESS APP MARKET, BY DISTRIBUTION CHANNEL 120
14.1 OVERVIEW 121
14.2 THIRD PARTY DISTRIBUTORS 124
14.3 DIRECT TENDER 125
15 NORTH AMERICA FITNESS APP MARKET, BY REGION 126
15.1 NORTH AMERICA 127
15.1.1 U.S. 135
15.1.2 CANADA 138
15.1.3 MEXICO 141
16 NORTH AMERICA FITNESS APP MARKET: COMPANY LANDSCAPE 144
16.1 COMPANY SHARE ANALYSIS: NORTH AMERICA 144
17 SWOT ANALYSIS 145
18 COMPANY PROFILE 146
18.1 FITBIT LLC 146
18.1.1 COMPANY SNAPSHOT 146
18.1.2 COMPANY SHARE ANALYSIS 146
18.1.3 PRODUCT PORTFOLIO 147
18.1.4 RECENT DEVELOPMENTS 148
18.2 CALM 149
18.2.1 COMPANY SNAPSHOT 149
18.2.2 COMPANY SHARE ANALYSIS 149
18.2.3 PRODUCT PORTFOLIO 149
18.3 HEADSPACE INC. 150
18.3.1 COMPANY SNAPSHOT 150
18.3.2 COMPANY SHARE ANALYSIS 150
18.3.3 PRODUCT PORTFOLIO 151
18.4 MYFITNESSPAL, INC. 152
18.4.1 COMPANY SNAPSHOT 152
18.4.2 COMPANY SHARE ANALYSIS 152
18.4.3 PRODUCT PORTFOLIO 153
18.4.4 RECENT DEVELOPMENT 153
18.5 STRAVA 154
18.5.1 COMPANY SNAPSHOT 154
18.5.2 COMPANY SHARE ANALYSIS 154
18.5.3 PRODUCT PORTFOLIO 155
18.6 ALLTRAILS, LLC 156
18.6.1 COMPANY SNAPSHOT 156
18.6.2 PRODUCT PORTFOLIO 156
18.6.3 RECENT DEVELOPMENTS 157
18.7 ASICS DIGITAL, INC. ( A SUBSIDIARY OF ASICS CORPORATION) 158
18.7.1 COMPANY SNAPSHOT 158
18.7.2 REVENUE ANALYSIS 158
18.7.3 PRODUCT PORTFOLIO 159
18.8 AZUMIO 160
18.8.1 COMPANY SNAPSHOT 160
18.8.2 PRODUCT PORTFOLIO 160
18.9 FIRSTHAND TECHNOLOGY INC. 161
18.9.1 COMPANY SNAPSHOT 161
18.9.2 PRODUCT PORTFOLIO 161
18.10 FITNESS22 LTD 162
18.10.1 COMPANY SNAPSHOT 162
18.10.2 PRODUCT PORTFOLIO 162
18.11 FITNOTES 163
18.11.1 COMPANY SNAPSHOT 163
18.11.2 PRODUCT PORTFOLIO 163
18.11.3 RECENT DEVELOPMENT 163
18.12 FREELETICS GMBH 164
18.12.1 COMPANY SNAPSHOT 164
18.12.2 PRODUCT PORTFOLIO 164
18.12.3 RECENT DEVELOPMENTS 164
18.13 GOOGLE 165
18.13.1 COMPANY SNAPSHOT 165
18.13.2 REVENUE ANALYSIS 165
18.13.3 PRODUCT PORTFOLIO 166
18.14 JEFIT, INC. 167
18.14.1 COMPANY SNAPSHOT 167
18.14.2 PRODUCT PORTFOLIO 167
18.15 KOMOOT 168
18.15.1 COMPANY SNAPSHOT 168
18.15.2 PRODUCT PORTFOLIO 168
18.15.3 RECENT DEVELOPMENTS 168
18.15.4 RECENT DEVELOPMENTS 169
18.15.4.1 PRODUCT UPDATE 169
18.16 LEAP FITNESS GROUP 170
18.16.1 COMPANY SNAPSHOT 170
18.16.2 PRODUCT PORTFOLIO 170
18.17 LIFESUM AB 171
18.17.1 COMPANY SNAPSHOT 171
18.17.2 PRODUCT PORTFOLIO 171
18.17.3 RECENT DEVELOPMENT 171
18.18 RUNTASTIC GMBH ( A SUBSIDIARY OF ADIDAS AG) 172
18.18.1 COMPANY SNAPSHOT 172
18.18.2 REVENUE ANALYSIS 172
18.18.3 PRODUCT PORTFOLIO 173
18.18.4 RECENT DEVELOPMENT 173
18.18.4.1 AWARENESS PROGRAMME 173
18.18.4.2 EVENT 173
18.19 STRONG FITNESS PTE LTD. 174
18.19.1 COMPANY SNAPSHOT 174
18.19.2 PRODUCT PORTFOLIO 174
18.20 YAZIO 175
18.20.1 COMPANY SNAPSHOT 175
18.20.2 PRODUCT PORTFOLIO 175
19 QUESTIONNAIRE 176
20 RELATED REPORTS 179
Segmentation
Short Description
North America Fitness App Market, By Product (Care Management Apps, Vital Sign Monitoring Apps, Health And Wellness Apps, Women Health Apps, Medication Management Apps, Consultancy Apps and Others), By Type (Connected Apps and In-Built Devices Apps), By Application (Training, Tracking, Fitness Games and Others), By Therapeutic Area (Cardiovascular, Dermatology & Skin Cancer, Ophthalmology, Diabetes, Respiratory, Audiology, Sleep Disorders, Nutrition and Others), By Operating System (iOS, Android, and Windows), By Mode Of Purchase (Subscription Based and Non-Subscription Based), By End User (Providers, Home Healthcare, and Others), By Distribution Channel (Direct Tenders and Third Party Distributors), By Country (U.S., Canada & Mexico)
Market Definition:
A fitness app is defined as an application that can be downloaded on smart devices including laptops, phones, and tablets among others. It can be available on two different platforms including android and iPhone operating systems (iOS). According to the online public health resource (Health Works Collective), more than 97,000 fitness and health apps are available on tablet and mobile devices. Moreover, approximately 52% of the smartphone users achieve health-associated information through their devices and approximately 15% of the users are between the age of 18-29 years old who have installed health apps. There are several types of fitness app available including care management apps, vital sign monitoring apps, health and wellness apps, women health apps, medication management apps, consultancy apps among others.
Market Segmentation:
North America fitness app market is categorized into eight notable segments based on the product, type, application, therapeutic area, operating system, mode of purchase, end user, and distribution channel.
On the basis of product, fitness app market is segmented into care management apps, vital sign monitoring apps, health and wellness apps, women health apps, medication management apps, consultancy apps and others.
On the basis of type, fitness app market is segmented into connected apps and in-built devices.
On the basis of application, fitness app market is segmented into training, tracking, fitness games and others.
On the basis of therapeutic area, fitness app market is segmented into cardiovascular, dermatology & skin cancer, ophthalmology, diabetes, respiratory, audiology, sleep disorders, nutrition and others.
On the basis of operating system, fitness app market is segmented into iOS, android, and windows.
On the basis of mode of purchase, fitness app market is segmented into subscription based and non-subscription based.
On the basis of end user, fitness app market is segmented into providers, home healthcare, and others.
On the basis of distribution channel, fitness app market is segmented into third party distributor and direct tender.
Market Players
The major key players in North America fitness app market are listed below:
AllTrails, LLC
FITNESS22 LTD
FITNOTES
Google
Jefit, Inc.
MyFitnessPal, Inc.
Fitbit LLC.
Calm
Strava, Inc.
Headspace Inc.
Firsthand Technology Inc.
Komoot
Freeletics GmbH
YAZIO
Lifesum AB
Leap Fitness group
ASICS DIGITAL, INC.
STRONG FITNESS PTE LTD.
AZUMIO
RUNTASTIC GMBH
Methodology
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